Savol
How do ads persuade people?
Vocabulary hozircha yo‘q.
  • In order to make people buy what they don't need advertisers:
  • create a particular state of mind in their audience that makes them receptive
  • use scare tactics (tell people that bad things will probably happen to them if they don't have this product or service)
  • promise happiness (tell people that they will be filled with joy if they buy this product or service)
  • use before-and-after images to dramatize just how much better someone like them feels after buying this product
  • imply all consumer's friends have it (persuade people that they are the only ones in their peer group who don't yet own this product or service)
Oh, by using a number of psychological tricks, I guess. For example, by scaring us, I mean telling that bad things will probably happen to us if we don't have this product or service, or vice versa, by promising us happiness, telling that we will be filled with joy if we buy this product or service. They also do it by implying that all our friends already have it trying to persuade us that we are the only ones in our peer group who still don't have this product or service. I guess these are the most efficient tricks they use, at least, these are the tricks that work well with me.

Shaxsiy yozuvlarni saqlash uchun tizimga kiring.

Kirish